Shop Now
My Picks
follow Archives

Wednesday, December 18, 2013


Whoa, it's been a while!

Remember when I said that the logo could be entirely different on my last post? Yeah, that totally happened. I love it though, because it made me feel like I was in art class all over again in high school--just madly drawing away, paying attention to the details. Except unlike high school, I actually feel like I have a bit stronger sense of styling and direction, let's say. Well I hope, at least! :)

Even though we're sailing (har har) toward a completely new direction, I didn't want to leave y'all hanging and never show you what the previous color options looked like:
Above was the option with the compass, and below was the design with the family crest. 
In the new options, we were trying to go for something that's much more reminiscent of old world designs, and what better way to achieve that effect than making use of hand-drawn elements?
I had designed the previous "R" in the old options, but since this new direction was so detailed, I thought it would be best to recreate an R that would better suit the new logo. We're still in the process of editing the R, along with surrounding the letter with sea-monsterish dolphins--which annoyingly looked like weird unicorns for far longer than I'd like to admit. How do I get these weird images in my head, anyway? Obviously, they're being edited and drawn-in along the way. 

And here is a new ship…two will be flanking the central elements of the sea monsters surrounding the R. 
Hope you guys are enjoying yourselves!

In the meantime, I'll be crumpling up/burning paper, flinging it in the dirt, and then taking photos of it to create good textures for the logo. You know I'm excited for that part! :) 


Related Posts Plugin for WordPress, Blogger...